Hey, I'm Lily. I want to be your Digital Media & Design Specialist.
You might remember me.
- I interned with WSA in the Spring of 2016, working mostly under Eric to plan content for social media accounts. When I went on the intern trip to Prague, I knew WSA was a company I could see myself working for in the future.
- I graduated in May from the University of Missouri School of Journalism where I studied Strategic Communication, a degree that taught me how to write, how to strategize and how to think creatively.
- Now? I'm trying to combine my background in advertising with my love for travel and creative media.
Let's talk experience.
I've held 5 internships & 5 part time jobs in college, everything from a campus tour guide, to a PR intern in Chicago, to a digital intern in London.
- At WMA in London, I helped manage social media accounts for clients like Ellie Goulding, Years & Years and Viber. I designed graphics for tour announcements and social posts.
- At BarkleyUS in Kansas City, I wrote copy for clients like Spirit Airlines and Wingstop.
- At WSA Europe, I planned social media content and helped develop social campaigns.
- At Zapwater Communications in Chicago, I researched client placements, planned and worked publicity events and compiled media clips for clients like Vineyard Vines, Marriott and Virgin Hotels.
- At Influence & Co., I researched publications for C-Suite executives to write for and be featured in.
I've spent 4 years learning how to write and design for online and print media.
International Empowerment Project
In 2017 I branded International Empowerment Project, a nonprofit that delivers aid to orphanages in Juarez, Mexico. The project included logo, brand colors, brochure and magazine.
Enhance Mizzou
In Spring 2017 I worked on a campaign to promote a proposed student fee to the University of Missouri student body. We named the campaign "Enhance Mizzou", and because the fee would give money to many different areas of campus, I designed the logo in a mosaic pattern to symbolize the different parts of campus represented in one fee.
Advertising
Throughout my many advertising classes in college, I designed and wrote ads to captivate consumers through eye-catching art and creative copywriting. These are a few of my favorites from throughout the years.
TAKE5 Social Media Strategy
At Barkley in the summer of 2016, my team worked to create a social strategy for TAKE5, a recently rebranded Hershey candy bar. Working with art directors and designers, I co-wrote the copy for 3 months of Instagram and Tumblr posts. The full strategy & copy can be found here.
Photography
My semester abroad spurred my love for photography. At the end of my senior year, I started a freelance photography business, taking graduation photos for seniors at Mizzou.
